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How it works

Mean what you say. Get what you wanted.

thinkany design takes a plain-language brief and gives you a complete designed website. Whatever you want changed becomes an iterative process directed by you. Once you are satisfied with the outcome the site's custom CMS is built enabling you to update content and publish it. The whole path demonstrated below takes an afternoon, not a year.

thinkany design
Screenshot 1: the app mid-design, a finished design in the preview and the chat pane beside it
The studio window: your brief, your designer and the preview, side by side.
00Before you start

What you need before you start.

A Mac

The app runs on macOS.

Your own Anthropic API key

The design work runs on your key, so you see exactly what it costs. Nothing is metered through us.

A Vercel account, when you are ready to publish

Free to start. You connect it inside the app, and the site publishes to your account, not ours.

01Step one

Tell it what you are making.

You start a project by answering a short set of cards: who the site is for, what pages it needs, how it should feel. Nothing technical. Describe it in your own way.

Upload what you already have

Brand guidelines, a Figma URL, a logo, photographs, even a document of copy. The app reads them. Where a document holds real copy, it builds to that copy rather than inventing its own.

Point to sites you like

Give it the addresses and say what you like about each one. The app will review them and apply what works to your design without copying a thing.

Start from Figma

If you have a Figma file or URL, you can begin from that instead. The app treats this as the design of choice rather than a reference to build from.

Choose a fonts and colors

You're unique, and so is your brand. Choose what defines you and don't settle for less. Alternatively, spin the wheel and let the app choose what feels good. If you disagree, say so and poof, you get what you want!

You are not filling in a form for a template. Your answers become the unique design direction.

The brief
One of the question cards. Your responses make the design come to life.
02Step two

The reveal.

A few minutes later you have a real website. Not a wireframe and not a mockup: working pages, on your brand, at desktop, tablet and phone sizes.

A complete first version

The pages you asked for, with copy in place.

Real device sizes

See it at desktop, tablet and phone widths straight away.

More than one direction

If you want a different direction, ask for one. You can keep several designs in the same project and compare them.

Preview
thinkany design after site build is complete
The same page at three sizes.
03Step three

Tell it what to change.

This is the part people do not expect. You review the design the way you would review a designer's work: in words, minus the developer pass.

Point at the thing you mean

Click a section of the preview and comment on it directly. You never have to describe where something is.

Say what you want changed

Write it in the chat, in plain language, and it changes.

Ask for a second opinion

An art director reviews the design and tells you what it would tighten. An accessibility review checks contrast and structure against the standards.

Images and video

Sourced for you from stock libraries, with the photographer credited, or drop in your own.

Point and comment
Point at a section, leave a comment, watch it change.

The CMS that gets YOU.

No developer necessary. The same design, in two states: the one you're working on or completed, and the one you can edit.

Evolving DesignCMS
A designed sectionA block you can reuse on any page, in any order
Text and images in the designContent you can edit without breaking the design
Pictures placed by the designerA media library you manage
Header and FooterNavigation you can rearrange
Designed PageNew page(s) from the designed page's blocks
04Step four

Designed to be managed.

When you are happy with the design, you promote it. That is the moment the design stops being a visual project and becomes a website you can easily edit yourself.

Every section becomes a block

Each one reusable, with its own editable fields.
Oh, and each block can be modified to your liking at any time.

Your copy and images become content

Real content, in a CMS, ready to edit.

Navigation change? No Problem

The site's main menu and footer from the design are completely editable because, this is your site not ours.

Site builder
cms view of thinkany design
The site builder: a page and the blocks that make it.
05Step five

Run the site.

A short tour of what you can now do without going back to the design.

Pages

Arranged the way you want your visitors to read them. Publish when ready.

Posts

For a blog or any other creative use you see fit.

Your own content types

For anything repeating, like products or case studies. Add a filter-enabled block and pick the types to show.

Forms

Make as many as you need. Send submissions wherever you want them to go, and keep the spam out.

Media

Your optimized images, videos and files, all in one place.

Search engine settings

Per page, with the metadata written for you if you want.

In Site Search

Offer your visitors the ability to search your content. Rapid, accurate, designed results.

Comparative Analysis

That's right, keep an eye on the competition and act of clues uncovered by AI conducted reconnaissance.

Craft your content until everything here is ready to hand to a client or launch for yourself. Nobody needs to know how the site was made.

06Step six

Publish.

The last step, and the shortest. It publishes to your Vercel account, and the site is live.

Connect your Vercel account

Once, inside the app.

Publish

The staging publish gives you a private, password-protected link to send to the client or for internal team review. Optionally, the sign-in screen can display your company name and logo, reminding them who did the work.

Point it at the real domain

When the client signs it off, or when you're ready to launch your new design, publish to a public facing URL. Continue to make design or content changes, later publishes update the same URL.

Publish
The publish panel: your Vercel connection and the live link.
07What you end up with

A real website, on your brand, on an account you own.

You end up with a real website, built on your brand, that you or your client can edit. It lives on a Vercel account you own, under a domain you own. Every section is a block you can reuse, every line of copy is content you can change, and every new page comes from the same design.

It is not a page builder you are locked into. It is not a template with your logo dropped in. It is the site you described, designed the way you directed, and ready for whoever runs it next.

Start with a brief. See the design today.

macOS 13 or later. Requires an Anthropic API key.